The Funny Thing about Teaching
I developed, delivered and event-managed all aspects of Education Support Partnership's inaugural Comedy Night fundraising event, raising £21k at 4:1 ROI. I account-managed the celebrity ambassadors including Kerry Godliman, Jack Dee and Stewart Lee.
‘The Funny Thing about Teaching’ won ‘Highly Commended Fundraising Campaign’ at the 2018 Third Sector Awards
If you need help with an event concept, managing or marketing an event of any size, or account managing celebrity supporters, get in touch.
Facebook Donor Acquisition
Researched the donor base to understand key audiences, and developed the key messages and case for support, bespoke to each audience.
Led and developed the Facebook donor recruitment strategy, generating leads from Facebook that were developed into donors through a multi-channel campaign. Ensuring new donors were taken on a strong and clean stewardship journey.
If you want to use Facebook to recruit new leads, donors or fundraisers, let me know and I can coach you through every step of the way.
The Great African Welly Walk
Developed the schools fundraising product, Increasing income by 17% through the addition of educational resources and a comprehensive donor care plan.
Adjusted the marketing channels to make better use of digital, developing the creative digital strategy and ensuring rigorous testing models - putting in place ongoing detailed analysis to monitor success, doubling sign-up levels as a result.
If you want to develop a new product for schools or any community audience, I can help you create the fundraising resources, marketing plan and donor journey.
Coaching and training for Community Fundraising Manager
Using the GROW Model, I helped her set realistic goals for the coaching period and beyond. I trained her in a number of modules including time management, project planning, management styles, delegation and communication.
Throughout the process we addressed a number of "live" challenges, and I helped her assess the situation and look at the options available.
I can provide training for junior fundraisers or help your team, or individual members grow and develop in their roles. Get in touch to discuss how I can help your team.