The Great Disappearo
Thu 03 Dec
|Online webinar via Zoom
Where your second gifts go… and how to get them back
Time & Location
03 Dec 2026, 11:00 – 12:00 GMT
Online webinar via Zoom
About the event
A supporter gives once, runs once, or signs up once, and then vanishes. No second gift, no deeper relationship, just silence until the next appeal rolls round. Nearly half of supporters never engage again after their first donation (manifesto, Mind the Engagement Gap, 2025).
The frustrating part is that it's rarely because anyone's doing a bad job. Your fundraising team is excellent. Your comms team is excellent. So where's the problem happening?
Supporters disappear in the gap between them: the handoff, the messy middle, the email journey that nobody owns end to end.
Tickets
Standard ticket
Standard pricing for one ticket after Earlybird offer ends
£12.00
2 x standard tickets
Make sure both your Fundraising and MarComms teams are able to attend with a discounted rate!
£20.00
Total
£0.00